Lena & Lou

About us

At the heart of Lena & Lou’s origin story is Helena. Helena’s big dream was to have a nice job. Because she was born with an intellectual disability, this was quite the struggle...
That's why she decided to take matters in her own hands and started her own business.

Helena is crazy about dogs and loves baking. Enter Lena & Lou: fresh, plant-based dog treats by which you not only reward your dog, but also our special creators.

Meanwhile, Sarah, Jensine, Gauthier and Megan joined the team.

‘Lena & Lou’ is named after Lena’ – Helena’s nickname and the nickname of her dog: ‘Lou’. Until recently, our brand was known as ‘Buddy’. We’re in the middle of a rebranding process.

Want to get to know us in the meantime? Click below.

Go to buddy.be